The internet offers any business the opportunity to present a commercial image independent of the organisation's size and location. Small and medium sized businesses (SMBs) across the UK have exploited the internet as it has evolved from an interesting medium for the technology-aware to an essential commercial platform. With this increasing importance, and the internet's ability to extend the reach of a business, it is valuable to realise precisely what different internet service providers (ISPs) offer before buying. This includes evaluating service level and support capabilities and understanding how these vary throughout the UK. ...
26/11/2008 | Soaring across the regions - full size2.pdf | VIEW
A look at the mobile vision for enterprises and how that translates into strategy, or not. Some of the challenges around cost and value are explored, as well as the impact of coverage, Wi-Fi and social networking. ...
23/06/2009 | ipass Event.pdf | VIEW
A great deal of information and services are available to those on the move, but is it always presented well or deliver its intended value? ...
09/07/2009 | The Informed Traveller - MDA 2009.pdf | VIEW
As networks, devices and media converge, telecoms companies have increasingly complex catalogues of products and services on offer to customers who are, in turn, becoming more aware that they can easily switch to other providers. However, the sales process is complicated by a plethora of options, influences from new media, Web 2.0 and social networking, as well as completely different methods of communication and transacting. Telecoms companies need to find ways to efficiently, effectively and consistently engage with customers to optimise their whole experience and capitalise on these other influences rather than lose out to them. ...
02/03/2010 | Telco-commerce-final.pdf | VIEW
