With the seemingly un-wavering boom in sales of smart mobile handsets, the opportunity for developing and selling mobile applications more sophisticated than ringtones and games is ever more appealing. But while the market is growing, it is also changing and evolving rapidly, with new concepts and technologies vying for attention. In order to gain momentum mobile applications need to have both the ‘mass’ of appealing value for customers and the ‘velocity’ of the most appropriate, rapid and wide reaching routes to market. ...
08/02/2010 | Mobile apps - final.pdf | VIEW
The experience users receive when accessing IT applications is critical to the effectiveness of many business processes. That experience is affected by the application operating environment, the user’s location and the network being used for access. To understand the overall user experience requires the ability to monitor all of these aspects and provide granular enough information to fine tune the IT infrastructure and ensure the optimal experience for all users. This paper aims to elucidate the issues that affect the user experience in today’s computing environments; how to monitor that experience, pre-empt problems and decide what actions need taking when the user experience is unacceptable. The paper should be of interest to both business and technical readers who know that delivering a good user experience is a key competitive advantage and want to be sure their organisation is benefiting from doing so. ...
25/03/2010 | Quocirca - UEM - final March 2010.pdf | VIEW
Mobile application development is full of hard choices. Although there is a seemingly insatiable appetite for ever-smarter handheld mobile devices and the applications these platforms encourage, developers have to decide which subset of the available mobile market they want to write applications for, in order to get a profitable return for their effort. ...
18/02/2010 | QUO memo2.pdf | VIEW
